Abstract

All subjects earned tokens for correct size judgments and observed a model who had previously earned tokens at the same task donate some of her earnings. Children were subsequently given an opportunity to donate some of their tokens to children at another school. The opportunity to give occurred in presence (surveillance) or absence of the experimenter and after being presented with either directive (you must give) or permissive (you can give if you want to) instructions. Directive instructions and surveillance both produced greater initial giving for all children. In a second session with no modeling, no surveillance, and no further instructions, earlier directive instructions also produced greater persistence of giving for all children. Permissive instructions produced greater reductions in giving over time for boys than for girls. The present findings suggest that directive instructions produce greater initial giving and that donating persists better under these more explicit conditions.

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