Effects of Booking Demand on the Selection Between the Resort Hotel and the City Hotel in Portugal

Abstract

The tourism industry supports the economy of Portugal. The study on hospitality in Portugal is essential due to its correlation with tourism. The analysis of the hotel booking demand in Portugal is consequently quite significant. This paper conducts comparative analysis, regression analysis and factor analysis to compare the influence of hotel booking demand on the customers choice between the resort hotel and the city hotel in Portugal, thus providing recommendations for both city hotels and resort hotels in Portugal.