Abstract

The environment changes with the development of human activity, which directly threatens human life because of the effects accompanying the development of polluting industries. In response to stakeholder pressures, many companies have taken several actions to reduce the negative impacts of their activities on the environment. Based on the theory of the importance of integrating environment in the strategy of industrial companies, and that any awareness in this field is reflected in actions for the environment, the researchers wonder through this research about the effectiveness of environmental policies adopted by the Tunisian industrial companies. To evaluate the effectiveness of environmental policies in the industrial sector in Tunisia, the researchers conducted an exploratory study with a sample of Tunisian industrial companies. Thus, the paper was divided into three parts. The first one will discuss the theoretical concepts related to the environmental awareness and the strategic actions witch can be taken for environmental protection. In the second part, we will present the exploratory study conducted within a sample of industrial firms to evaluate their environmental policies. The last part will focus on the analysis and the interpretations of the emerging results.

Highlights

  • Taking into consideration the environmental dimension into business strategies presents a major challenge for sustainable development policies that consider environmental protection a necessary means to the prosperity of human well-being

  • The first one will discuss the theoretical concepts related to the environmental awareness and the strategic actions witch can be taken for environmental protection

  • By applying the Factor Analysis to the items describing the main strategic actions that can be undertaken by industrial firms, the analysis revealed two factors that explain nearly 80% of the total variance

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Summary

Introduction

Taking into consideration the environmental dimension into business strategies presents a major challenge for sustainable development policies that consider environmental protection a necessary means to the prosperity of human well-being. According to the regressions already advanced, the researchers can confirm the existence of a significant and positive effect of selected factors on the endogenous variable "actions taken by industrial firms for the protection of the environment.". To determine the perceived ability of each factor used in explaining the variations in the base case "The Tunisian industrial companies adopt environmental policies into their development strategies" and the assumptions in assessing the environmental policy, the researchers used the technique of multiple regression. The values of partial regression coefficients give the contributions of each of the exogenous variables in explaining the overall model In this context, the axis "environmental awareness" best explains the environmental policies adopted by the Tunisian industrial companies (37.2%). The researchers can confirm that the basic hypothesis of this research provides the existence of an environmental policy in the Tunisian industrial companies

Conclusion
Findings
Part I: Environnemental Awareness
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