Abstract

An image illustrating an emotional condition may be interpreted differently depending on the perception of the viewer. In such conditions, image captions offer a solution to get the focus of viewer confined to one point. Drawing upon the hypothesis that images without captions have a different capacity to effect the audience than the Images with given captions, the paper intends to measure the impact of verbal information (captions) on the perception of nonverbal communication (images) by following a posttest-only experimental design. Responses of two groups (n=50) exposed to stimulus material of images with captions (M= 98.88, SD= 6.89), and without captions (M= 55.92, SD= 3.55) are measured through a questionnaire developed on 7 points semantic differential scale. There was a statistically significant difference between two groups [t(35.871)= -27.707, p=.000] with a large magnitude effect as [ Eta-sq= 0.941] that confirmed the hypothesis. Keywords: Captions, Verbal Communication, Non- verbal; Communication

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