Abstract
The present research deals with the study of the linguoaxiological plan of small-format texts in the English-language educational discourse. The empirical basis for the analysis included one hundred presentation texts posted on the websites of British urban schools. The study hypothesis is that small-format presentation texts fully reflect the value paradigm formed by contemporary British society concerning secondary education in urban infrastructure. At that, values are interpreted as axiological dominants, verbalized through a system of linguistic markers. The novelty of the approach to the analysis of the linguocultural plan of small-format texts is due to its integrated nature, involving a progressive shift from the level of evaluative linguistic resources to the identification of evaluative micro- and macroconcepts, followed by the subsequent systematization of the obtained data at the level of the relevant axiological dominants associated in the minds of society with the education sector in the context of the urban environment. According to the analysis, the absolute axiological dominant of contemporary education is the student’s “Success” interpreted in a broad sense as academic performance, as well as the ability to apply in later life the skills formed in the course of study. The results obtained can be used for further development of linguoaxiological problematics in other discursive areas.
Highlights
In the present-day world, it is difficult to overestimate the importance of education for young people since it opens up employment prospects and forms a personality, instills a value system and worldviews; in other words, it is one of the key social tools for educating a full-fledged participant in the contemporary urban environment
British school education in the context of urban infrastructure is among the most successful in terms of global practices, and the formation of the necessary social and educational vector begins at the stage of familiarizing potential students with information and advertising materials posted on the school website
The present study aims at identifying the hierarchy of value orientations in the field of British education in the context of urban infrastructure by analyzing the linguoaxiological plan of small-format presentation texts on the websites of British schools
Summary
In the present-day world, it is difficult to overestimate the importance of education for young people since it opens up employment prospects and forms a personality, instills a value system and worldviews; in other words, it is one of the key social tools for educating a full-fledged participant in the contemporary urban environment In this regard, British school education in the context of urban infrastructure is among the most successful in terms of global practices, and the formation of the necessary social and educational vector begins at the stage of familiarizing potential students with information and advertising materials posted on the school website. The present study aims at identifying the hierarchy of value orientations in the field of British education in the context of urban infrastructure by analyzing the linguoaxiological plan of small-format presentation texts on the websites of British schools. The study of axiological characteristics of English-language text formations seems to be extremely promising from the viewpoint of the subsequent extrapolation of the results obtained to the study of related phenomena based on other linguistic cultures
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