Abstract
Marine tourism activities in small islands have an important role in the development of Indonesia maritime sector. This study aimed to estimate the economic value of marine tourism activities in Untung Jawa Island. Individual Travel Cost Method (ITCM) was selected to analyze the level of tourism demand of Untung Jawa. Samples were taken from three different season visits are weekday, weekend, and national holidays. The results showed the factors that have an effect on the level of tourist demand of Untung Jawa Island are travel cost, income, and distance to the location. The potential economic value of marine tourism Untung Jawa Island was IDR 68,505,101,600 with consumer surplus of IDR 397,592 per individual trip. This value is higher than the average of actual visitor expenditure which reached IDR 296,860 per individual trip. Tourism activity has a positive impact on economic conditions of local communities. The results of this study have provided useful information for sustainable management of marine resources.
Highlights
Tourism is one of the important sectors for the economic future of Indonesia
Indonesia has a great potential for marine tourism because this country has thousands of beautiful islands as the prominent tourism destinations
Seribu Islands is composed of many small islands, one of them was Untung Jawa Island
Summary
Tourism is one of the important sectors for the economic future of Indonesia. Ministry of Tourism and Creative Economy of Indonesia (2014) reported that marine tourism has increased significantly in the last 3 years. In 2020 tourism sector predicted will give the biggest contribution to National GDP. Indonesia has a great potential for marine tourism because this country has thousands of beautiful islands as the prominent tourism destinations. The Indonesia government has set up 10 new tourist destinations as a priority development in the maritime sector. Seribu Islands is composed of many small islands, one of them was Untung Jawa Island. This Island has a wide variety of natural resources such as mangrove, seagrass and sandy beaches for swimming and watersport activities. The number of visitors to Untung Jawa covers 44% of the total visitors to Seribu
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