Abstract
This article is a descriptive analytic study that aims to analyze the organic farming economic valuation of dragon fruit. Data analysis method uses Contingent Valuation Method by calculating the Social Benefits and Social Costs of Organic Fruit Dragon Farming in order to obtain Net Present Value and B / C Ratio from organic farming of dragon fruit. The results showed that organic farming of dragon fruit provided social benefits of Rp. 3,736,890,099,95.00 / hectare per year. Net Present Value (NPV) Rp. 28,303,945,382.50 BCR = 56.77 and Total Economic Value (TEV) Rp. 3. 671.069.440,01 per hectare per year. Based on the results of the study it can be suggested that the utilization of organic dragon fruit farming is managed well so that the environmental function can be maintained and economic assessment can be used as a reference and management for sustainable agricultural development
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