Abstract
From an economic viewpoint, tourism is heralded as bringing income to local communities. From an ecological standpoint, tourism poses a threat to environments. Sustainable tourism should leave a minimum negative impact on the places visited and preferably have rather positive impact on society. The digitization of the tourism economy is conducive to increasing the efficiency of enterprises operations, but also have positive impact on consumers. The objectives of the study are: to seek an answer to the question whether there is a relationship between the development of the tourism industry and GDP growth. Based on it there are two specific questions: What is a relationship between the level of development of digitization (e-commerce) and the development of the tourism industry and what is a relationship between the development of the tourism industry and sustainability factors? The originality of our research results among others results from three groups of variables use in the analysis (ICT group, SDG group and E&T group). Our research explores the factors affecting the tourism industry and relations of the digitization of tourism economy, sustainability and economy growth.
Highlights
IntroductionAs the integration of digital technology into the tourism industry (which includes all businesses that directly provide goods or services to facilitate business, pleasure and leisure activities away from the home environment), results in fundamental changes in the way the world does business, communicates and develops on national and international levels
Digital transformation, as the integration of digital technology into the tourism industry, results in fundamental changes in the way the world does business, communicates and develops on national and international levels
The empirical analyses presented in this paper take the countries of the European Union into account and are based on three groups of data (Table 2) related to: economic and tourism factors (E&T), ICT factors (ICT) and Sustainable Development Goals (SDGs)
Summary
As the integration of digital technology into the tourism industry (which includes all businesses that directly provide goods or services to facilitate business, pleasure and leisure activities away from the home environment), results in fundamental changes in the way the world does business, communicates and develops on national and international levels. Customer habits are changing along with breakthroughs in technology (Hojeghan and Esfangareh 2011) ( Fereidouni and Kawa 2019). The development of ICT technology over the last decades has dramatically affected the tourism sector, insofar as the accelerated connection of technologies and tourism in recent years has led to necessary changes in the understanding of the nature of tourism, and requires continuous research and analysis of how digitization affects the economic growth of enterprises in the tourism industry. A question which remains unanswered, and which scientists are still looking for answers to, is: “Can digitization be viewed as the motor of transformation for the tourism industry in the age of the internet economy?” (Bauer et al 2008)
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