Abstract
The relevance of this study is due to the fact that the categories “concept” and “concept” require additional theoretical understanding due to a wide range of terminological interpretations – from stratificationally independent functional essence to synonymization (and even identification). We consider the well-known postulate about the integral, systemic interaction of units of language and culture and their correlation to be the most justified. At the same time, the purpose of this article is to define the external world through the use of language, its functions and motivation for action. Researchers are interested in questions related to the actual functioning of cultural models, why they appear optimal in thought processes and help to present cognitive tasks as a “means of navigation”. For the concept of this study, one of the obligatory features of a linguocultural concept is its verbalization and a set of integral and differential features in its composition. The authors came to the conclusion that the linguistic and cultural specificity of cognition is revealed in the necessary way and in the most optimal way only through linguistic analysis, and cultural knowledge is an essential set of propositions.
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