Abstract
The travel business and environmental protection organizations have long been looking for an award system for environmentally compatible and socially responsible tourism — a so‐called “green” seal of approval (cf. Touristik Management 11/91, p 60). So far, people have come up with imaginative creations like green suitcases, silver thistles, blue angels or blue flags designed to give an ecological “all clear” to individual beaches, hotels, holiday areas, tour operators or entire package holidays. Rather than add to this confusing jungle of “green” symbols, Hansruedi Mller and Roman Mezzasalma, two Berne University tourism researchers, put forward the idea of better ecological declarations for tourism products.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
