Abstract

<p class="Els-table-text"><strong>Abstract—</strong> Social media are widely used as communication platforms in the world of business. Twitter, in particular, offers valuable opportunities for collaboration due to its open nature. For that, many entrepreneurs employ Twitter for different reasons, such as mobilizing financial resources, get funding, and increase their innovation capabilities. Therefore, they keep looking for local entrepreneurial accounts to help them. Messages from entrepreneurial influencers -opinion leader- increase the information diffusion to entrepreneurs, helping them to find more opportunities. Discovering the characteristics of entrepreneurial influencers in Twitter networks becomes extremely important since it reflects the way to reach entrepreneurs. In the present paper, we propose a novel framework called ECharacterize based on feature selections techniques to discover the characteristics of the entrepreneurial influencer in the Saudi context in a robust manner. The framework extracts abundant influencers’ features and then employs seven state-of-the-art ranking methods to determine the characteristics of the most relevant influencer. It robustly aggregates the lists to come out with the accurate final list using Robust Rank Aggregation. The framework examined on 233,018 real-life Arabic tweets. The results show the ability of the proposed method to distinguish between the influencers by their popularity, reliability and activity level. </p>

Highlights

  • In the last decade, a variety of social media platforms have brought the new world of information

  • To evaluate the final aggregated list, researchers used the concept of an incremental feature selection (IFS) [31]

  • As shown in equation 8 precision is the number of true positives divided by the total number of elements classified as positive class [32]

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Summary

Introduction

A variety of social media platforms have brought the new world of information. Many entrepreneurs employ social media – Twitter in particular – for different reasons, such as mobilizing financial resources [2], connecting with potential investors in an attempt to get funding [3], connecting with other startups [3]. Another use of social media lies in consulting with advisors for knowledge creation [4], the process of innovation [5] and innovation capabilities [6], which allows them to find more opportunities. Since they need the advice and consulting provided by entrepreneurial ecosystem stakeholders [5], there is a need to enhance the information follow for them [5]

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