Dynamics of Developing Food and Customer Goods Delivery Market During Last Three Years

Abstract

Global pandemic of the corona-virus infection caused serious changes in economy of all countries of the world having brought many sectors of market to the deadlock. Food and customer goods are essential for life and health of people everywhere and in the Russian Federation as well. Delivery of orders made by the Internet became a retail trend in 2020, as the Internet during the quarantine was the only channel of safe sale. On-line retail sale of food and customer goods became very convenient for customers, thus it is necessary to search for ways of its support and optimization. The key goal of the research is to find out the most efficient method aimed at optimization of food and customer goods on-line retail market in today’s conditions. To reach this goal the author used the analytical method of research. On the basis of statistics the fundamental line in optimizing food on-line retail and delivery in it was identified – Dark stores. The author shows main advantages of introducing this method of optimization and estimates figures for the future.