Displacing China: The Martini-BlaeuNovus Atlas Sinensisand the Late Renaissance Shift in Representations of East Asia

Abstract

In the mid-seventeenth century, as the first full atlas of East Asia became available on the European book market, a dramatic shift took place in textual and visual representations of the Far East. The atlas, titled “Novus Atlas Sinensis” (1655), was the product of a cooperation between Joan Blaeu, who headed one of Europe's foremost commercial publishing houses, and Martino Martini, a prominent Jesuit missionary to China. This study shows how the Martini-Blaeu atlas thoroughly challenged the worldview of late Renaissance audiences by tracing and reconstructing a series of displacements that facilitated its production process.