Abstract
The purpose of the research - this research endeavors to investigate and enhance the competitive strategies used by manufacturing industry enterprises. The methodology of the research - combines a comprehensive approach that includes industry analysis, competitor assessment and strategic modeling. The practical importance of the research - lies in its practical implications for manufacturing enterprises. By offering strategic guidance, research organizations aim to solve market problems and optimize operational efficiency. The results of the research - the findings of the study identify strategic avenues for industry players. The originality and scientific novelty of research - the study is distinguished by its comprehensive analysis, drawing insights from real-life examples and providing a holistic view of competitive strategies. The scientific novelty of this study lies in its ability to bridge the gap between theory and practice.
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