Abstract

An analysis of Brazilian cultural diplomacy in the beginning of the military dictatorship (1964-1985) sheds light on the tensions that emerged between diverging interlocutors and different procedural currents on how the Brazilian State should project its message in the international system. Despite its efforts, the dictatorship was never able to pacify these conflicts, nor did it transform cultural diplomacy into regime propaganda. The coexistence of continuity and contradiction in cultural diplomacy suggests that it is a disruptive, inertial and erratic field.

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