Abstract

The paper aims to search for new approaches to entrepreneurship education in the digital age-related to the use of digital tools to achieve study results, such as expanding knowledge and increasing students’ entrepreneurial intention. This study examines various sources of scientific literature on digitization trends and challenges for entrepreneurship education and provides a statistical analysis of primary data. Identification of innovative learning tools, such as digital automatic software, and empirical research on the effectiveness of using the digital tool KABADA in the study process was carried out. The study reveals that university culture, lecturers’ and students’ competencies, and industry expectations are essential factors for the introduction of digitization in entrepreneurship education. The authors identified a new approach to entrepreneurship education using the digital automated software KABADA to create structured business plans that promote entrepreneurial intentions, but its use must be combined with classical studies.

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