Abstract

The relevance of the study is stipulated by the need to increase the in-vestment attractiveness of the real sector of the economy in the context of global changes associated with the new industrial revolution "Industry 4.0". In this regard, the article is aimed at identifying indicators that determine the innovative potential of industrial complex enterprises, identifying factors and criteria for the effective development of industrial enterprises based on the introduction of innovative and digital technologies and increasing the investment attractiveness of high-tech industries. The leading approach to the study of this problem is a systematic and comprehensive analysis of the reasons of technological lag of industrial enterprises and the factors restraining their effective development. As a result, the possibilities of the economy growth at the account of the tools of the industrial investment policy were proved. The materials of the article are of practical value for researchers and specialists involved in the problems of increasing the investment attractiveness and economic efficiency of industrial enterprises in conditions of economy digitalization. The materials of the article are of practical value for researchers and specialists involved in the problems of increasing the investment attractiveness and economic efficiency of industrial enterprises in conditions of digitalization of the economy.

Highlights

  • The problem of applying digital technologies at industrial enterprises is an important area of research

  • In the process of the research, the method of systemic and complex analysis was used, which made it possible to study the constraints of the effective development of industrial enterprises and the reasons of their technological lag as well as determined the indicators determining the innovative potential of industrial complex enterprises

  • Countries that do not pay due attention to the processes of "digitalization" and do not invest in the development of innovative technologies will not be able to compete on the world market in the near future

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Summary

Introduction

The problem of applying digital technologies at industrial enterprises is an important area of research. The modern period is characterized by the process of transition to the development of high-tech branches of production and the formation of a new information society. This increases the need for the development and implementation of software, the release of new specialized equipment. In accordance with the new requirements, industrial enterprises should reorient their work to high-tech products, increasing the volume of investments in scientific research and increasing indicators of investment attractiveness. At the end of 2017, 55% of domestic enterprises spent on digitalization of production and management processes and development of IT infrastructure not more than 1% of companies' budgets. In foreign companies the cost of digitalization rarely exceeds this threshold [1]

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