Digital Transformation as a Strategic Direction Business Development in Modern Conditions

Abstract

At present, we are witnessing the transition to a new level of economic development. And the most interesting thing is that both state-owned enterprises and private companies are coping with the challenges and tasks that the modern world puts before them. Modern challenges and challenges lead to significant changes in the activities of each economic entity. And any changes are difficult. Even more difficult are the changes associated with digital transformation; there are many more nuances, uncertainties and solutions. Digital transformation is an essential condition for changes and the formation of the digital economy, the formation of which takes place both within a single country and at the global level as a whole. The purpose of the study is to define the concept of digital transformation; to identify the differences between the concept of digital transformation and automation and digitalization; to determine the key elements of the digital transformation strategy and the state of digital transformation of state authorities in Russia. In this regard, the article analyzes the prerequisites for the global digital transformation; analyzes the national experience and the significance of the digital transformation of state authorities; justifies the need to identify the key elements of the strategy in order to intensify the digital development of any economic agent and identify omissions in the inaccurate definition of the elements of the digital strategy. Results of the study: 1. The analysis of the concepts of automation, digitalization and digital transformation is carried out. 2. The role of digital transformation for business and the state is shown. 3. The key elements of the digital transformation strategy are proposed. 4. The directions for implementing the digital transformation of the business and the environment are identified. The methodological basis of the research is the scientific works of Russian and foreign scientists in the field of digital economy, the results of various applied studies on the formation of a new way of economy. Based on the analysis of domestic and foreign literature, digital transformation appears as a strategic direction for the development of any business and the environment as a whole.