Digital Identity and Promotion of Research Works Case Study of Social Science Researchers at Taiwanese Institutions

Abstract

This study explores the intricate domain of digital identity, elucidating the mechanisms involved in its formation within the digital landscape. It underscores the paramount significance of digital identity as a catalyst for disseminating scientific content, especially in an era where researchers must cultivate a prominent online presence to reflect their scholarly engagements across diverse digital arenas, often constrained by the algorithms governing search engines. The study critically assesses the nature and attributes of digital identities among social science scholars affiliated with Taiwanese universities, scrutinizing their overall effectiveness and level of engagement. Comprising both theoretical and practical dimensions, the research first delves into the theoretical underpinnings of digital identity. It then shifts its focus to an empirical analysis of the digital activities undertaken by social science researchers within Taiwanese academic institutions across four prominent platforms: Research Gate, Google Scholar, ORCID, and Twitter.