Abstract

The research aim lies in describing new approaches in art. The use of digital art allows displaying an artistic image that perceives new ideals. The development of digital art in the era of global digitization implies introducing several modern tools for designing an artistic image. The paper raises the issue of the media of digital works, including photographic paper and canvas. The technological and automated side of some or all digital works is also described. The question of their uniqueness or singularity is raised. The paper reveals the aesthetic aspect of a computer-designed work, which depends primarily on the parameters of brightness, contrast, and saturation of the creative software used, as well as the parameters chosen for printing. Since this aspect is the same as for a traditional work reproduced in printed form, from a purely artistic point of view, a digital work can resemble a traditional work in every way if it borrows elements from it, such as hand-painted or digitally drawn textures. Moreover, when traditional techniques are combined with digital techniques, creative ways are likely to multiply because of the variety of techniques. Consideration is given to the use of correction tools to facilitate modification of the composition.

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