Abstract

The research was conducted to develop an Environmental Education Model and to identify the level of awareness, knowledge, attitude and skill of primary school pupils in Malaysia towards the environment using the model. The research was conducted through a survey using a questionnaire. The sample was randomly selected, involving 1000 pupils of Year 5 from Peninsular Malaysia divided into four zones, north zone (Kedah), east zone (Kelantan), west zone (Kuala Lumpur) and south zone (Melaka). The findings showed that the level of awareness, knowledge, attitude and skill of pupil were at a high level. The model had been developed by looking at direct impact testing through Evaluation Assessment Structural Equation Modeling (SEM) which suggested that awareness and skill factors were factors that significantly influenced pupils’ attitudes toward environmental education. Both relationships were positive. However, the relationship between knowledge and attitude was not significant. The findings also revealed that the awareness factor was the factor that most strongly influenced pupil’s attitudes. It can be concluded that the awareness variable was the main predictor of this structure model in predicting pupils’ appreciation toward environmental education.

Highlights

  • As the dynamic of the investment changes it enhances the importance of decision making which is the part of the Behavioral finance

  • The result shows that risk aversion is an important criterion in decision making but the investor that are risk averse are more logical and rational (Hunjra et al, 2012)

  • These believe and information create or force the investor to take any decision it can be an overreaction of available information or it can be a suitable decision for the betterment of the firm

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Summary

Introduction

As the dynamic of the investment changes it enhances the importance of decision making which is the part of the Behavioral finance. If the organization makes an appropriate decision of investment it will result in an increase of firm productivity and outcome (Mayfield et al, 2008) Researchers such as Kengatharan and Kengatharan (2014), Qadri and Shabbir (2014), Nofsinger and Varma (2013), highlighted the positive relationship between behavioural factors and decision making of investment in the stock market by an investor. This research focuses on the detailed analysis of the experience of the investor as well as the corporate governance and other factors It covers both theoretical and observed involvement of the factor in the decision making of investment. The study is limited to the investment decisions of the Iraqi investors it covers the moderating factors such as age, gender and financial education of the investors which is the contribution of the current study and in this way this study adds value to the current state of knowledge in the domain of behavioral finance

Heuristic and Investment Decision-Making
Risk Aversion and Investment Decision-Making
Financial Information and Investment Decision-Making
Corporate Governance and Investment Decision-Making
Experience and Investment Decision-Making
Age and Investment Decision Making
Gender and Investment Decision making
Financial Education and Investment Decision Making
Methodology
Result and Analysis
H7 RA1 RA2 RA3 RA4 IDM1
H5: Experience Investment Decision Making
Discussion
Limitation and Future Research
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