Abstract

This study aims to (1) develop chatbot-based public relations communication media that are able to overcome the limitations of service in interacting and providing information about UNY to the public, (2) ensure the quality of software developed with the ISO/IEC 25010 model. The research method used is Research and Development (R&D) with the Agile: Scrum software development model. The results of this study are (1) a chatbot-based PR communication media named UNYSA as an information service about UNY, (2) UNYSA meets ISO/IEC 25010 quality standards on functional suitability characteristics with software developer experts at 0.86 (most features successfully implemented), material experts of 98.82% (Very Eligible), UAT of 83.95% (Very Good); performance efficiency has a latency response of 15 ms (faster than standard speed: 2 seconds); 100% portability (supports all planned frontend apps); usability of 83.81% (Very Eligible); reliability of 92% (Very Feasible), and maintainability with a maintainability index of 83.21 (very easy to maintain).

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