Abstract
The performance of the banking industry rapidly urbanized with the support of technological development. The advancement of digitalization of banking industry should help the customers to make their transactions without being in person in banks. This study is going to explicate the usage pattern and purpose of internet banking users, for this intention the data flow and use case diagram methods are adopted to explain the process of varies activity that is highly related to banking industry. The 121 samples were collected using questionnaire method in an around Salem District. Friedman rank correlation and One-Way ANOVA were employed for the study. In the usage pattern there are three factors like perceived usefulness, perceived ease of use and perceived risk have been used for the study. The fund transfer is the most influenced factor in the purpose of internet banking users.
Highlights
According to [1] internet banking gives acquire process, delivers information to the customers and it provides convenient, reliability, and expedient services [2], [3]
The internet banking reduces the time and it is an easy access throughout the world, their study provides the determination of internet banking adoption and behavioural intention to internet banking used the Technology Acceptance Model (TAM) [4]
He used for factor analysis and regression technique identify the internet banking services adoption. He framed the research model used the following factors like channel convenience, security perception, information of online banking, prior internet knowledge and perceived risk in Tunisia. [20] have analyzed Technology Acceptance Model (TAM) internet banking adoption from the cross sectional data collected survey their vast study gives number of 1286 respondents were selected for this study in Yemen. They employed Structural Equation Model (SME) analyses the data used the relative factors perceived ease of use, trust, attitude towards internet banking adoption and intention of internet banking users. [21] this paper investigated adoption of electronic banking through the exploratory research in Nigeria
Summary
According to [1] internet banking gives acquire process, delivers information to the customers and it provides convenient, reliability, and expedient services [2], [3]. The internet banking reduces the time and it is an easy access throughout the world, their study provides the determination of internet banking adoption and behavioural intention to internet banking used the Technology Acceptance Model (TAM) [4]. He gives an opinion electronic banking is changing the banking industry and it gives major effects on banking relationships. It is applicable for mutually networks, internet, banking products and services These services increase customer loyalty, customer access, attract new customers and reduce customer attrition. [6], taken the variable used for their study two groups namely four internet bank adopter and four non internet banking adopters for these purpose they used factors
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