Abstract
Professional Masters Programs (PMPs) are common in the fields of Public and Business Administration, Accounting, and Tourism. They were conceptually originated in December 1965, with the publication of CFE Opinion No. 977 (Cury, 2005), and took shape in the 1990s (Fischer, 2005). Since its conception, the professional modality has been an alternative to the academic training of professors and researchers. It is oriented toward practical application and focused on the needs of the labor market (Paixao & Bruni, 2013), considering that “the expansion of the Brazilian industry requires a growing number of creative professionals, capable of developing new techniques and processes, and for whom only an undergraduate degree is not enough” (Almeida et al., 2005, p. 165).
Highlights
Professional Masters Programs (PMPs) are common in the fields of Public and Business Administration, Accounting, and Tourism
The rapid and constant growth of PMPs is due to CAPES' resolutions and normative ordinances that regulate the professional modality and, mainly, the increase in demand for advanced degree courses with an emphasis on solution-oriented real-world applications
Starting in 2019, PMPs will be accompanied by recently approved professional doctorate programs (PDPs)
Summary
Professional Masters Programs (PMPs) are common in the fields of Public and Business Administration, Accounting, and Tourism. They were conceptually originated in December 1965, with the publication of CFE Opinion No 977 (Cury, 2005), and took shape in the 1990s (Fischer, 2005). The analysis focuses on a rarely discussed issue in the context of Brazilian graduate programs: teaching challenges in professional masters and doctoral degree programs. The teaching of strategy, main issues, and professors' challenges will be discussed. The intention is to resume the objectives and basic purposes of PMPs and PDPs in order to achieve the essence of the modality and stimulate peer-to-peer debate on the teaching of professionals. Despite the overall theme of this article focusing on strategy and Business Administration and Business programs, the arguments expressed here can be transposed to other disciplines and areas of knowledge
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