Deep embedding and Communication: the Development and Application of Urban Image Elements in Minority Areas

Abstract

The development of cities in ethnic areas has distinct cultural features and regional styles, putting the localization city image element deeply embedded into the city construction process could promote the building and dissemination of urban image in ethnic areas. This paper focuses on the field of urban communication in ethnic areas such as Hainan state Qinghai Province, integrating three aspects, the elements of its urban image construction from ecological civilization, cultural characteristics and industrial economy. It order to committed to building image and dissemination of the sample in ethnic minority areas, and analyzing the propagation path of city image of Hainan state from cultural communication, media integration and interpersonal communication and so on.