Abstract

Why does decision making matter? You make decisions every day, big and small. But choosing wisely isn't easy. You don't have time to linger over every choice, yet your first intuitions aren't always right. There are blind spots that can systematically bias how you decide. And many options involve risks that are not resolved until after you've made your choice. Everyone uses mental shortcuts that can sometimes lead us to make decisions that are less than optimal—so what's important is knowing how and when to correct for their influence.

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