Curriculum Assessment Reform for Convention and Exhibition English

Abstract

Convention and Exhibition English is a typical course in English for Specific Purposes (ESP). With Chinese business activities increasing, there is a growing demand for convention and exhibition-related talents, since most businesses are in connection with these events. To cultivate competent graduates, Guangdong Technology College has tried replacing traditional written test with a video in the assessment of students’ performance after their learning of this course to stimulate practice and self-exploring. Role play in the videos can inspire students’ interest in this field and build up their confidence in English. This article will introduce the background information on the development of the course, the necessity of its reform, and how it has been implemented. This paper aims to attract attention to the creative reform of teachers and hopes to contribute to more studies on ESP teaching for the better cultivation of English talents that the growing Chinese economy requires.