CULTURAL THEORIES IN COMMUNICATION AND MEDIA: A SYNTHESIS PAPER

Abstract

This paper narrates historical development of cultural theory while traversing through societies in the Western hemisphere. In brief, cultural theory ponders upon cultural, ideological, communication and media-focused narratives affecting intricate human relationships where power structure, for instance, with its strengths and imbalances mirrors discourse that will emancipate individuals and create balance in society. The process of cultural amelioration instigates a deep understanding of ideological structures and symbolisms forming meaningful connections. With societies rising through the passage of time, cultural theory will also embrace upon a complex understanding of the human condition.