Abstract

This case study on the Mural Arts Program in Philadelphia, PA, explores cultural representations of African Americans and their effects on cultural identifications in intercultural communities. Critical visual analysis of two popular murals reveals that when ethnic community members are empowered in producing self-representations, the resulting artwork counters dominant media images and constitutes new modes and themes of resistance for disenfranchised communities. Interpretive analysis of mural production processes and audience reception extends communication theory about cultural identity by suggesting how visual representations of cultural group members serve as sites of identity negotiation.

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