Abstract

Culture has a profound impact on multinational enterprises. Especially under the strategy of “one belt and one road”, the Chinese enterprises’ “going out” step is accelerating, and the business management problems caused by different regional cultural conflicts have become a pressing problem at present. This paper reviews the literature of cross-cultural management in Chinese enterprises, mainly analyses the connotation of cross-cultural management, discusses the differences between eastern and western enterprise management cultures and the status quo of cross-cultural management in Chinese enterprises, and gives the mode and strategy of cross-cultural management in Chinese enterprises. For our multinational enterprises, we should establish the concept of cross-cultural management, attach importance to the coexistence and development of multiculturalism, and use cross-cultural management methods to prevent and solve the crisis caused by cultural conflicts.

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