Abstract

Creative people and processes can be identified via prior identification of their products, broadly defined to include nontangible outcomes such as ideas. Evaluation, either implicit or explicit, is constantly occurring. Novelty and appropriateness/usefulness/value are widely agreed to be characteristics of creative products; a third dimension of style/elegance/esthetic quality is also suggested. Many measures exist, including peer nominations, checklists of creative activities and achievements, overall judgments such as the consensual assessment technique (CAT), and multidimensional measures such as the Creative Product Semantic Scale (CPSS). Future issues to consider include whether judgments about creativity are trainable vs. made only by experts, the impact of different domains, and the effects of society and culture upon evaluations of creativity.

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