Abstract
Widely known at home and abroad, from 1931 to 1981 the Copenhagen design retailer Den Permanente showcased a juried selection of unique and artisan-designed home goods as well as items produced by major firms. This article considers the organization’s institutional history, its operations, and its outreach to the export market as background to the messaging that fostered its postwar period of greatest success between 1945 and 1960, a moment when Den Permanente enjoyed the admiration of foreign visitors, commentators, and buyers from New York to Istanbul.
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