Abstract

“Internet Finance” is an organic combination of contemporary information, network technology and financial transactions. At the same time, it is also a new type of financial model. E-commerce has made a huge contribution to the development of Internet finance, providing massive amounts of customer data and e-commerce for the development of Internet finance. Platforms and Internet technologies, and Internet finance’s role in promoting e-commerce are also obvious. The development of Internet finance based on e-commerce in China has been rapid, and it has now become an important force in the financial industry, and has maintained a rapid development. Through analysis, this article proposes countermeasures for Internet finance development for e-commerce platforms.

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