Abstract

This study aims to analyse the model of disaster communication carried out by the government, especially the Karangasem Regency Public Relations, toward the communities impacted by the eruption of Mount Agung to lessen the risk of disaster. This research applied qualitative descriptive research with a case study method. The case study method specifically looked at the context of disaster communication in the Mount Agung eruption disaster in Bali in 2017. To obtain in-depth data, a focus group discussion and in-depth interviews were carried out as data collection techniques and the data analysis technique used the Miles and Huberman model. The results revealed that the government’s communication model of Mount Agung disaster management worked together with the community through PASEBAYA. The synergy communication model had effectively handled the Mount Agung eruption disaster, considering that disaster management should involve communication, information, coordination, and cooperation. The communication synergy model was carried out by delivering messages in disaster communication from the government to the community to quickly and accurately reach disaster victims and information related to the appeal to use traditional and technology media to evacuate in safe areas, with evacuation locations and order to bring only essential items when evacuated.

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