Contribution of Local Wisdom as a Halal Tourism Attraction: Case Study of Pekalongan City Central Java Indonesia

The purpose of this paper is to identify and explore the role of culinary in the development of halal tourism. Two types of data are needed in this study, namely primary and secondary data. Primary data were collected through observation and interviews. Observations were carried out in several culinary centers. Interviews were conducted with five interviewees determined by purposive sampling. The data obtained were analyzed with content analysis and theme analysis to answer research questions. The results of this study show that Pekalongan City is feasible to become a halal tourism destination because the tourism component has met the criteria. The existence of culinary as a tourism amenity has contributed to halal tourism. Furthermore, the existing culinary can be a tourist attraction in itself. Both restaurants and small business actors provide halal guarantees on culinary, provided through certificates and seller guarantees. On the other hand, tourists have a good perception of Pekalongan City's cuisine, both of the variety of food, halal guarantees, and others. However, these conditions must be improved to realize the visit's satisfaction and loyalty. The existence of culinary tourism explicitly needs to be fostered to support halal tourism in Pekalongan City. For this reason, local government policies must issue regulations on culinary as a destination to support halal tourism related to halal assurance.

This study aims to describe and analyze the contribution of religious tourism to the development of halal tourism in the regions. Religious tourism in this study includes Islamic religious-based tourist attractions, Islamic traditions, Islamic festivals, and Islamic local wisdom. This research was carried out in Pekalongan City, which is known as “Kota Santri” and its people are known to be religious. This study is categorized as field research. Two types of data are needed in this study, primary and secondary. Primary data is explored through observation and interviews, while secondary data is obtained through documentation studies on books, journal articles, research reports, websites, and so on. The data analysis method uses a content analysis strategy. From this study, it was concluded that this City has religious tourism in the form of Islamic traditions and cultures, Islamic festivals, Islamic local wisdom, and distinctive heritage. Of the various attractions of Islamic tourism, it can be an interesting halal tourism attraction. However, only some of them have been packaged into regional tourist products. To increase the number and strengthen regional halal tourism, it is necessary to identify, explore, and package into halal tourism products. The development of regional halal tourism that ignores religious tourism will lose the spirit of halal tourism.

<p><strong><em>Abstract:</em></strong><em> In the tourism industry, halal tourism is a different concept. Halal tourism is a tour that carries the concept of friendly Muslims for domestic and foreign Muslim tourists. Indonesia with a Muslim majority country has a lot of potential in the halal tourism industry sector. In the procurement of the halal tourism industry, this is implemented according to Islamic law. By providing a place of worship for Muslim tourists, prayer time info, lodging services that provide halal food and drinks, transportation services and other facilities. At present Indonesia has ten provinces with the title of the best halal tourist destination, one of which is the province of West Sumatra. However, the concept of halal tourism is still a lot of people and domestic tourists who do not know it yet. Awareness of halal tourism is also still unknown by the managers of attractions. This study aims to analyze tourist awareness about halal tourism in West Sumatra. In this study using descriptive qualitative methods, with 4 informants interview data collection techniques which are divided into 2 categories, namely, (1) tourists who have visited West Sumatra, and (2) tourists who have never been to West Sumatra. The results showed halal tourism in Indonesia is still classified as a new industrial sector. Travelers know the concept of halal tourism based on the management of tourist attractions that provide places of worship, halal food and beverage restaurants, and other supporting facilitation. And many tourists who are interested in visiting West Sumatra.</em></p>

The disruption era creates great opportunities for halal tourism development by using technology to market halal tourism products. As a pilot project for the halal tourism development, Penyengat Island in Riau Island Province faces the challenges in building its image as a leading halal tourism destination. This study aims to analyze the halal tourism marketing, in this case, digital marketing, on Penyengat Island in the disruption era. This research used descriptive qualitative methods through a literature study with data sources derived from related journal articles and other literature. The efforts of halal tourism marketing for Penyengat Island are not implemented digitally. To market tourism of Penyengat Island, the local government and stakeholders use mass media advertising, billboards, annual festivals, and digital channels such as social media, online booking sites, and e-book guides at halaltrip.com. Yet, the media does not inform tourism events or indicate Penyengat Island as a halal tourism destination. It proves that inadequate information about the concept of halal tourism and/or other available information on halal tourism travel guides for Muslim tourists on the digital platforms used. The efforts to promote Penyengat Island as halal tourism using digital channels are the relevant interesting contents in digital marketing channels, the availability of information on the need for halal services, and innovation on tourism attractions.

PurposeThe purpose of this paper is to build a better understanding of the concept of Halal tourism as expressed by Muslim Jordanian tourists who want to comply with the Islamic law. The study also examines Jordan as a Halal tourism destination as perceived by those tourists. Implications of marketing Jordan as a Halal tourism destination are among the research questions.Design/methodology/approachThe paper is empirical and quantitative in nature with a survey type. The sample of the study is Muslim Jordanians in the cities of Amman and Irbid. Respondents were chosen randomly in shopping malls, gardens and public places. A self-completion questionnaire was administered to collect the data for the research and 920 questionnaires were returned. The data were analysed using descriptive and reliability and explanatory factor analysis in addition to certain tests such as one samplettest and two samples chi-square tests.FindingsHalal tourism in Jordan is established but needs more enhancements and promotion. Jordan was evaluated positively in 14 Halal services and was unsuccessful in ten others. The motives for Jordanian Muslim tourists who want to comply with the Islamic law, to travel to Halal destinations were destinations that offer Halal-friendly services; to know Islamic religious sites; and to learn about Islamic history. Jordanian tourists were knowledgeable of local and international Halal destinations (78.2 and 67%, respectively). More than half of the sample experienced Halal destinations in Jordan and only 26.4% abroad. From a marketing point of view, the results of this study reveal good awareness of potential Jordanian tourists towards Halal tourism and Halal services. The study revealed that Jordanian Muslim tourists who want to comply with the Islamic law showed significant positive motives to travel Halal tourism destinations. In addition, the study showed statistically significant knowledge and experiences in local Halal destinations, but not in foreign Halal destinations.Research limitations/implicationsThe lack of research on Halal tourism in Jordan gives limited in-depth discussion. In addition, the study sample was chosen from two major cities in Jordan; therefore, further research is needed to include a representative sample of the whole country.Practical implicationsThe paper includes marketing implications on Halal tourism in Jordan. The authors suggest marketing strategies should be launched to emphasise the importance of Halal tourism and marketing Jordan as Halal tourism destination. The recommendations of this study provide positive and negative results on Jordan as a Halal tourism destination. The negative evaluation of Jordan in terms of Halal services should be redressed by the Jordanian Government and the Jordanian private tourism and hospitality sectors to build a positive image of Jordan as a potential competitive Halal destination for Muslim tourists who want to comply with the Islamic law.Originality/valueThe paper is among the first of its kind, which empirically examined the motives of Jordanian Muslims who want to comply with the Islamic law to travel to Halal tourism destinations as well as evaluating Jordan as a Halal tourism destination. This study fills the gap in literature about Halal tourism in Jordan and presents Halal tourism as one of the alternative forms of tourism of high potential for Jordan to compete in this market segment.

Solo or administratively called as Surakarta is a cultural heritage city of the Mataram Kingdom. Tourism of the city shows its development in terms of tourism variety, attractiveness, and amenity. One of the developments leads to halal tourism potentials. The aims of the study are 1) to identify the halal tourism potentials concerning on 4A approach (attraction, amenity, accessibility, and ancillary) as major components of tourism; 2) to examine the opportunities of halal tourism destination to meet the criteria set by GMTI (Global Muslim Travel Index). This study uses a qualitative method. Data were collected through interview, observation, literature review and documentation. The identification of halal tourism products leads to substantive object as basic for reviewing tourism development opportunities. The collected data was analyzed into four 4A variables based on Miles and Hubberman analysis to be presented descriptively. The results showed that halal tourism potentials based on carrying capacity of tourism products is high. The existence of attractions, amenity, accessibility and tourism institution throughout city and the surrounding areas become an important element in the development of halal tourism. As a halal tourism destination, Solo has significant opportunities, especially the availability of amenity in the form of sharia hotels, restaurants and community-based cultural attraction that has grown in line with growth of world’s halal tourism. The accessibility and ancillary variables are still being homework for halal tourism stakeholders to meet the standards set by GMTI. The variables that make Solo feasible for halal destination are in attraction and amenity while accessibility and institutional sector still requires serious handling if referring to the needs of Muslim tourists.

In Yogyakarta, there are many tourist attractions, but none of them have halal tourism destinations. To achieve this, it needs support from various parties, including tourists with an intention in halal tourism, which is closely related to their obedience to their religion. The intention in performing behavior had influenced by attitudes, subjective norms, and self-efficacy. This study used a quantitative approach and the data analysis method used was multiple linear regression analysis. The results indicated that tourist religiosity had a positive and significant effect on halal tourism in Yogyakarta. In contrast, attitudes, subjective norms, and self-efficacy of tourists showed no positive and significant effect on the intention of halal tourism in Yogyakarta.

This study aims to analyze problems and formulate and strategize in the development of halal tourism destinations rooted in local wisdom in Jambi Seberang City. The research method used is a combination of qualitative and quantitative approaches. The specific methodology applied is the Analytic Network Process (ANP), which is implemented through Super Decision software. ANP was chosen for its ability to set priorities in the context of decision making. The results obtained from this study show that the main issue faced is related to government participation. The priority strategies identified include the formation of synergies between various interested parties, increasing government commitment in supporting the development of halal tourism, developing a structured halal tourism development concept, and improving the quality of human resources. Through this research, it is expected to be a source and basis for planning the development of halal tourism in Jamb, especially in Jambi Kota Seberang.

The purpose of this study is to explore the factors influencing tourists’ selection of the UAE as their halal tourism destination. The study focuses on tourists who visited the UAE between January 2019 and February 2020, with special emphasis on tourists from the Gulf Cooperation Council (GCC). A mixed methodology approach is used to achieve the study’s objectives: a quantitative survey to collect data from 600 respondents, and in-depth interviews with 10 interviewees to obtain richer and more meaningful information about the respondents’ experiences and perceptions about the different halal tourism dimensions. Research findings revealed that cities’ security and safety measures, family entertainment activities, halal food diversity and international restaurant chains serving halal food are the most important factors influencing tourists to choose the UAE as one of the best halal tourism destinations. Overall, our respondents were highly satisfied with their halal tourism experience in the UAE. This is the first study that explores the determinants of tourists’ selection of the UAE as their next/best halal tourism destination, taking into consideration that Dubai is among the most visited cities in the world. Moreover, this study provides new theoretical and practical contribution to halal tourism. The findings could help tourism operators in the UAE to further develop halal tourism and to explore the opportunities it offers the country. The findings also have significant contribution to the tourism literature and to the practitioners and policy makers as well, since they provide important insights on the main factors that influence tourists’ selection of the UAE as their halal tourism destination. This can in turn help promote the UAE as valuable halal tourism destination regionally and internationally. This study also sheds light on new opportunities for the UAE to become the most attractive halal tourism destination. The findings will help practitioners to better understand halal tourism, in order to develop marketing strategies to attract Muslim tourists and encourage repeat experience.

Muslims increasingly represent an influential consumer segment in the tourism and the fastest growing in the global travel industry. For Muslim tourists, halal food is essential during traveling. In the context of halal food tourism, halal and haram describe each of what is allowed or not to be consumed by Muslims in the Qur’an and the Prophet’s Hadith. It is essential to develop halal food in restaurants and food souvenirs to attract travel in halal tourism destinations. This review aims to identify factors in the development of restaurants and food souvenirs to increase halal tourism. In this paper, a systematic review was adopted as the principal methodology for surveying and analyzing the latest literature. Symbols, utilities, and sensory are the focus of the concept of food souvenirs. Unlike food souvenirs, restaurants emphasize food quality, service quality, and the quality of the physical environment. Food can be the function as a unique image for branding. Halal food in restaurants and food souvenirs can increase the attractiveness of halal tourism. The government and business must be able to adjust the criteria for tourist needs with innovation in food souvenirs and improvement in restaurant services. Indonesia, which is rich in tourism and culinary has great potential to expand halal tourism. Food quality, service quality, environmental quality, and halal in sensory, halal in utility, halal in symbolic become an essential focus of developing halal restaurant and halal food souvenirs in halal tourism.

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Halal has become a lifestyle that encompasses various aspects of life. The acceptance of halal standards is not only dominated by countries with Muslim populations, but also countries with a non-Muslim majority. This acceptance is based on an understanding of the sustainability and impact of halal products and services on whole life. Modest fashion Indonesia has spread worldwide and represents halal lifestyle. Modest fashion has become a tourist attraction and helped establish good relationship between Indonesia and world fashion. In this case, modest fashion serves as a tool of diplomacy. Unfortunately, modest fashion potency as supporter for tourism development has not been integrated well. This paper explores how modest fashion as a tool of diplomacy through creativity supports tourism. This is because the existence of tourism encourages multiplayer effects for other economic activities. Indonesia's cultural diversity and local wisdom should be an integral part of Indonesia's halal tourism. The contribution of fashion modest as a tool of diplomacy in creative industry to support halal tourism is analyzed using qualitative method through secondary data. The data show the development and acceptance of Indonesian modest fashion as well as its creativity utilizing culture and local wisdom has been widely accepted globally, but has not been fully exploited yet. Modest fashion has established good relationship between international actors. Integrating modest fashion with local wisdom and culture encourages the exploration of tourist destinations that are expected to encourage other halal standards in tourism. Ultimately it is expected to have a positive impact on sustainable development.

Halal tourism destinations have grown quite significantly, although there are still various weaknesses. This research aims to map the potential of halal tourist destinations in Pekanbaru. This mapping is expected to be a reference for Pekanbaru City to develop the concept of halal tourism in Pekanbaru. The method in this research is the study of documentation, observation, and interviews. This documentation study is also intended to obtain the concept of mapping halal tourism zoning in the city of Pekanbaru. The results show that tourist attractions in Pekanbaru have very good and friendly facilities for visitors to halal tourism which must be linked to mapping. The potential of halal tourist destinations in Pekanbaru can be grouped into historical destinations, nature, shopping centers, mosques, sports centers and restaurants. Several destinations still need to continue to develop supporting facilities to increase the comfort of visitors to halal destinations while in these destinations. The mapping that has been done has a role as a travel route recommendation that makes it easier to direct halal tourists from arrival to returning to their homes.

Abstrak: Perkembangan di sektor pariwisata dari waktu ke waktu menunjukkan tren yang sangat positif terutama dalam upaya pemulihan ekonomi Indonesia pasca pandemi covid 19. Salah satu bukti nyata dengan disusunnya RIPPARDA Tulungagung sebagai acuan dalam pengembangan sektor wisata di selingkar wilis. Penelitian ini bertujuan untuk menganalisis potensi wisata halal pada objek wisata di kawasan selingkar wilis untuk dilakukan pengembangan wisata halal menurut GMTI dengan indikator akcesibilitas, communication, environment, dan services (ACES). Penelitian ini dilakukan dengan pendekatan kualitatif deskriptif dengan penelitian lapangan (field research). Hasil penelitian menunjukkan bahwa 1) kondisi objek wisata selingkar wilis menurut indikator ACES menunjukkan kondisi yang sangat baik. 2) Terdapat potensi yang besar untuk pengembangan objek wisata halal diobjek wisata selingkar wilis. Potensi ini muncul dari aspek kemudahan aksesibilitas berupa infrastruktur pendukung yang sudah sangat baik. Potensi lainnya ditunjukkan dengan hadirnya pengembangan informasi berbasis online melalui sosial media dan youtube. Pada indikator lingkungan menunjukkan dukungan lingkungan yang besar yang bersumber dari pemerintah, masyarakat, dan ekosistem budaya yang sudah mengakar di kehidupan masyarakat di sekitar objek wisata. 3) Upaya pengembangan objek wisata selingkar wilis menjadi objek wisata halal dilakukan dengan pengembangan wisata berbasis ecotourism dan smart halal tourism dengan menyusun roadmap pengembangan wisata halal dan menyiapkan sarana pendukung lainnya, termasuk inovasi kegiatan tahunan yang dikemas lebih komersial dengan berbasis smart halal tourism. Kata kunci: GMTI Indicators, The development of halal tourism. Abstract: The development in the tourism sector over time shows a very positive trend, especially in the efforts to recover Indonesia's economy post the COVID-19 pandemic. One concrete evidence is the formulation of RIPPARDA Tulungagung as a reference in the development of the tourism sector around the Wilis mountain range. This research aims to analyze the potential of halal tourism at tourist attractions in the Wilis mountain range area for the development of halal tourism according to GMTI with indicators of accessibility, communication, environment, and services (ACES). The research uses a qualitative descriptive approach with field research. The results of the research show that 1) the condition of tourist attractions around the Wilis mountain range according to the ACES indicators indicates a very good condition. 2) There is great potential for the development of halal tourist attractions in the Wilis mountain range. This potential arises from the aspect of accessibility, such as well-established supporting infrastructure. Another potential is indicated by the presence of online information development through social media and YouTube. On environmental indicators, there is strong environmental support from the government, society, and cultural ecosystems that are deeply rooted in the lives of the community around the tourist attractions. 3) Efforts to develop tourist attractions around the Wilis mountain range into halal tourist attractions are carried out by developing ecotourism-based tourism and smart halal tourism by formulating a roadmap for the development of halal tourism and preparing other supporting facilities, including annual activities that are commercially packaged based on smart halal tourism. Keywords: GMTI Indicators, The development of halal tourism.

This study aims to determine the management of Lake Napangga tourism objects in Kepenghuluan Tanjung Medan, Rokan Hilir Regency, which contributes to the economy of the surrounding community. Lake Napangga is one of the lakes located in the Rokan Hilir area which has promising tourism potential if managed properly. Therefore, the role of BUMDes as the manager of Lake Napangga should be able to become a spirit in developing this lake tourism object to empower the economy of the village community, but the management of this tourist attraction is not only influenced by the seasonal agenda but also the Coronavirus Disease pandemic that emerged in 2020 This study choosing the type of qualitative research with a case study approach, where data collection is done by observation and interviews. After the data and information are obtained, it will be analyzed in depth with triangulation techniques. The results of this study found that the management of Lake Napangga tourism objects has not run optimally by the BUMDes in this case due to the inconsistency in the number of tourists visiting Lake Napangga, the inconsistent seasonal agenda, the lack of promotional activities and the COVID-19 Pandemic that appeared regularly. Suddenly disrupting the sources of income for people who depend on this Lake Napangga tourist attraction. This reality is what makes community economic empowerment in order to increase income still not running optimally. And aspects of sustainability in this case are needed to develop the tourism potential of Lake Napangga in the face of unforeseen conditions, in this case COVID-19 becomes an example of problems that must be faced in order to run the economy of the community and maximize the management of potential tourist attractions.