Abstract
The social practice teaching base for college students oriented to the cultivation of practical ability is an important position for the cultivation of applied talents and an important guarantee for the realization of collaborative education between schools and enterprises. Schools set applied talents as the cultivation goal, in addition to fully ensuring the teaching activities of theoretical knowledge, it is more important to highlight the teaching practice links, and should pay much attention to the training and improvement of students' practical ability in the process of practical teaching, and explore the establishment of sustainable management mode and operation mechanism to achieve win-win situation. Combined with the characteristics of applied talent training, the training process of talents in business administration, marketing and other majors is constantly enhanced to cultivate the practical ability of talents. The aim is to train students' practical operation ability and cultivate comprehensive management talents who can adapt to the development of the times.
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