Abstract
With continuous development of network technology, users in network community are promoted to interact deeply, and remarkable web collective intelligence emerges in the process. As a relatively new concept, the connotation of web collective intelligence is preliminarily explored in this paper, where the network community is taken as the environment, expert users as the subject, and web comments as the carrier. Meanwhile, taking Wikipedia as an example, by means of questionnaire survey and structural equation model, a more systematic index system is constructed from the perspective of user characteristics to explore determinants of web collective intelligence quality, and potential influence of user attributes on user behavior.
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