Abstract

The organizational structure of an enterprise should provide a system of effective management of operational processes, which can not function without optimal organization of accounting, which is a set of interacting units aimed at the holistic activity and development of the entity. The urgent issue is to study the qualitative and effective organization of accounting at the enterprise, to find alternative models of accounting organization through the use of services of external providers, to identify the relationship between them and differences in their application. The article focuses on such models of accounting organization as the organization of accounting by internal units and on a contractual basis by an external provider, i.e. the transfer of the maximum possible number of accounting processes and procedures to crowd technology (outsourcing, intsourcing, co-sourcing) in terms of accounting transactions’ organization. The essence of the concepts of outsourcing, offshoring, insourcing, outstaffing, co-sourcing is defined. A comparative analysis of these crowd technologies is conducted and their advantages and disadvantages for the purposes of qualitative organization of accounting transactions in the structure of the enterprise are determined. It is emphasized that the choice of any model of organization of accounting processes (outsourcing, insourcing, co-sourcing) is a strategic decision for the enterprise, since this decision is directly related to all aspects of enterprise management. In terms of digital economy formation, by means of information technologies and platforms, business models are dramatically changing. The use of an outsourcing/insourcing/co-sourcing strategy enables the company not only to reduce costs and increase the company’s capitalization, but to grow and develop at a faster rate.

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