Abstract

Contemporary communication mediums in isolation have reached a technological plateau, proximal communication is no longer limited by spatial or technological constraints. However, integration of communication mediums and their application in pedagogy do not appear to receive the attention they deserve outwith marketing and social psychology research. This is to the determinant of AEC industries where the forefront of proximal communication extends to video conferencing and high latency sharing of open standard models. Underutilisation is not just a missed opportunity; it is the source of many cascading conflicts, trust issues and delivery failures in in AEC projects. Although effective communication will not resolve all problems, those associated with its absence are unnecessarily endemic. Through discussion of the antecedents of trust and the social presence principles that underpin effective communication, this paper proposes the next disruptive innovation in industry should be a paradigm shift in its approach to communication.

Highlights

  • Communication is the foundation of survival and essential for the growth and evolution of societies, without the ability to transmit observations or ideas animals would at best exist perpetually on the edge of extinction

  • This article provides a review of the literature surrounding human-computer/client-contractor interactions and socialisation to support the proposal that communication effectiveness and standardisation are the foundation of the major disruptive innovation in AEC industries through creative application of existing technologies and data and access concurrency

  • Communication, industry, computer science and psychology research is partially aware of the void in innovation and their relations there is a lack of collaboration

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Summary

Introduction

Communication is the foundation of survival and essential for the growth and evolution of societies, without the ability to transmit observations or ideas animals would at best exist perpetually on the edge of extinction. Given that receiving information is an unavoidable symptom of stimuli it may be more appropriate to say the ability to interpret information is the foundation of existence. Without both civilisations could not be formed. Communicative reciprocity whether mediated or non-mediated is the cornerstone of humanity’s progression from hunter gatherers to what it would consider civilised society with each new model increasing our capacity to disseminate information, exponentially progressing civilisation both technologically and philosophically. Excluding physically responsive presence in immersive virtual environments it appears its technological components, auditory, visual, textual and dissemination in isolation are primed for purpose leaving usefulness and richness as matters of integration and utilisation. The value of communication mediums is not in their existence and loose application alone but rather, how they are integrated into existing industries to improve their efficacy

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