Abstract
Abstract Chapter 5 explores the nationalization of the subculture and the genre’s transformation into a mass-marketed and commercial version, the Neue Deutsche Welle (NDW). As punk spread, the music industry moved in to market a more pop-oriented variety of German-language popular music, the NDW, which, in the early 1980s, exploded across the nation. However, popularity led to a crisis of authenticity for punk, a predicament which highlights an unease with capitalism among youths in West Germany during this era and how politics in the alternative scene were often wracked by questions of commercialization. The heated debates over consumerism, conformity, and celebrity tore the scene asunder and show how the politics of authenticity exclude and divide as much as they integrate and shelter. By 1983, West German punk was at a pivotal crossroads, caught between subcultural marginality and the mainstream market which tells us much about alternative politics during this moment.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
