Abstract

Commentary: Using Electroencephalography Measurements and High-quality Video Recording for Analyzing Visual Perception of Media Content

Highlights

  • Media perception is commonly analyzed in different research areas such as communication sciences, psychology, and sociology

  • We think that the use of a neuroscientific tool, electroencephalography, when combined with a high-quality video recording of participants’ faces, can give a good insight into viewers’ brain activity and even eyeblink behavior while viewers watch media content

  • In a recent article[11], we proposed the use of a dual protocol for detecting eye blinks, with the aim of analyzing viewers’ visual perception of media content

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Summary

Media Content

Celia Andreu-Sánchez1*, Miguel Ángel Martín-Pascual[1, 2], Agnès Gruart[3], José María Delgado-García[3]

Article Info
Conclusions

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