College Courses in Consumption Economics

Abstract

N THIS analysis of economics courses in colleges and universities of the United States, it is necessary to define and limit the scope of our study. It is not yet possible to say definitely what the field includes, so we shall have to proceed in an arbitrary manner.' For the purposes we have in mind a meaning of economics should be selected that will set forth clearly the nature and content of courses and units that are now being offered. If Adam Smith's dictum is accepted that consumption is the sole end and purpose of all production, it becomes clear that all courses should consider the interests of the consumer. However, it is because most courses have not done this sufficiently and fairly that what may be called economics courses have been urged by those who believe there is something lacking in our description and analysis of the economic scene. These persons also think that as the goal of all productive effort can properly and convincingly be stressed through formal economics courses. The viewpoint taken is one criterion by which we may label a branch of study, hence, when an economic problem is considered from the standpoint of the consumer, we are obviously concerned with a phase of economics. Broadly speaking, then, economics is a matter of emphasis, especially if we take our cue from the courses now being offered in this field by institutions of higher learning. More narrowly defined, it is the study of the of wealth and income. In either case, the center from which all analyses proceed is the so-called forgotten man. Consumption economics does not include the purely technical phases of consumption, but the economist should point out general guiding principles and furnish information concerning the several technical aids that are available.2 Although the nutritional content of foods and the wearing qualities of clothing are very important, these matters are not included in the field of economics; however, the study of economics is concerned with the best sources of supply and the relative prices of goods.