Abstract

ABSTRACT Purpose: To propose a classification of the different types of motivators, barriers and benefits existing in the processes of adoption of collaborative initiatives between companies within the supply chain. Originality/value: The results achieved assist managers to know the different types of motivators that drive the adoption of these initiatives, the benefits that can be achieved and the barriers that can be encountered, hence avoiding unsuccessful implementations. Researchers provide a better theoretical understanding of the different types of components present in these initiatives, paving the way for the search for empirical evidence. Design/methodology/approach: A systematic review of the literature, focusing on five initiatives: Quick Response (QR), Efficient Consumer Response (ECR), Continuous Replenishment Program (CRP), Vendor Managed Inventory (VMI), and Collaborative Planning, Forecasting and Replenishment (CPFR). Findings: The motivators for adopting these initiatives are related to the economic or market changes and/or the organization of these companies. The barriers are classified as cultural, behavioral and physical and the benefits are classified as primary and secondary; showing that the primary benefits must be achieved in order for the secondary benefits to appear. The work shows that despite the use of similar nomenclatures, the concepts used may be different for various contexts. In addition, the work shows that information and communication technologies cease to be a barrier and become a facilitator for companies interested in collaborating in their supply chain. The importance of human resources is also highlighted.

Highlights

  • Reducing the lifecycle and increasing demand for customized products makes the demand forecasting process highly complex

  • The collaborative initiatives analyzed in this article are: Quick Response (QR), Efficient Consumer Response (ECR), Continuous Replenishment Program (CRP), Vendor Managed Inventory (VMI), and Collaborative Planning, Forecasting and Replenishment (CPFR)

  • The first step corresponds to the review question, which according to the research objective was: “What are the motivators, barriers and benefits of the collaborative initiatives in the supply chains QR, ECR, CRP, VMI and CPFR?” Factors external to the company that contribute to its adoption are understood as motivators

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Summary

Introduction

Reducing the lifecycle and increasing demand for customized products makes the demand forecasting process highly complex In this sense, Tyan and Wee (2003) comment on the need to share information among partners in the supply chain. It is believed that the presented results can help this process between companies in the supply chain; in addition, to increase the knowledge about these initiatives, contributing to the consolidation of their theoretical development. In addition to this introductory section, the study is organized into four sections. The final considerations of the study are presented

Method
Motivators
Barriers
Benefits
Final considerations
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