Abstract
—The Batik of Pekalongan is a heritage that continues to be maintained and until now it is still used as a source of livelihood for the majority of the people in Pekalongan city, so the city of Pekalongan is known as the city of batik. However, the existence of batik is facing a serious threat, caused by the abundance of textile products with batik motifs (batik printing) on the market, but not matched by increased public knowledge of batik. Various efforts, both in Pekalongan city government through the labeling of batik, and ASEPHI in Pekalongan city through the implementation of original batik hologram, has been done to maintain the sustainability of batik. But this has not yet provided optimal results, because it is still found that the fraudulent batik seller who put the original batik label/hologram on batik printing, thus harming the society, harming batik craftsmen/producers and tarnish the batik image of Pekalongan city. This happened because the batik label or the original batik hologram had not been connected to a computer-based information system, so that they cannot monitor and validate the attachment of original batik labels/holograms. For this reason, researchers developed a e-label batik application that was able to be used by the community to scan batik labels that produced by the e-label batik application, so that can know information the authenticity of the batik. The application is also equipped with facilities that provide convenience to monitor, validate, get feedback from the community and become a learning media for the community towards batik. The development of e-label batik applications has gone through the stages of alpha testing and continued with closed beta testing to find out the ideal environment, So that the performance of the batik elabel application is optimal, and can be used properly by the community.
Highlights
Batik Pekalongan city is a legacy that continues to be preserved and used as a source of livelihood for the majority of the people in Pekalongan city, so that the city of Pekalongan is known as the city of batik and batik is a typical product of Pekalongan city
Today the existence of batik is facing severe challenges, caused by the abundance of textile products with batik motifs on the market but it is not balanced with the increasing knowledge of the people about batik, so that it has an impact on: 1. the emergence of misperceptions of the people who consider textile products with batik motifs are batik, so that it provides an opportunity for individuals who sell batik to seek profits by cheating, by offering products that are sold are batik
Textile products with batik motifs harm the people who buy the product, and batik craftsmen / producers and at the same time tarnish the batik image of Pekalongan city [1] [2]. 2
Summary
Batik Pekalongan city is a legacy that continues to be preserved and used as a source of livelihood for the majority of the people in Pekalongan city, so that the city of Pekalongan is known as the city of batik and batik is a typical product of Pekalongan city. The emergence of misperceptions of the people who consider textile products with batik motifs (batik printing) are batik, so that it provides an opportunity for individuals who sell batik to seek profits by cheating, by offering products that are sold are batik. 2. Cheaper selling prices owned by textile products with batik motifs, encouraging people to prefer to buy batik-based textile products compared to original batik and this becomes one factor in the decline in sales turnover Pekalongan batik city and threatens the sustainability of Pekalongan city batik craftsmen / producers. 2. Asosiasi Eksportir dan Produsen Handicraft Indonesia (ASEPHI) Pekalongan City which accommodates the batik producers of Pekalongan City, has announced the use of original batik hologram on April 12, 2016, as an effort to provide a marker for the community that the product they buy is authentic batik, not textile products with batik motifs. Asosiasi Eksportir dan Produsen Handicraft Indonesia (ASEPHI) Pekalongan City which accommodates the batik producers of Pekalongan City, has announced the use of original batik hologram on April 12, 2016, as an effort to provide a marker for the community that the product they buy is authentic batik, not textile products with batik motifs. this makes people not deceived by unscrupulous batik sellers
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