Abstract
According to Randall Frost, place branding determines whether a country may be chosen as �a tourist destination, a place to invest or a source of consumer goods.� Rebranding implies that Nigeria�s image is inimical to attaining these goals. Sensibly, writers are perceived as stakeholders in this new project. This study illustrates the fact that fiction has consistently mounted the image of a nation drifting under a corrupt leadership. From Achebe to Adichie, it has been a portrait of a self-centred semi-literate political class brazenly suspicious of the intelligentia, through military dictatorships, looting the commonwealth and sponsoring a pogrom that culminated in a civil war, to the woeful breeding of a teeming population of jobless graduates forced into drug-peddling and violent crimes. Fiction has been faithful in depicting verisimilitude. It seems to be saying that Nigerian leaders do not take heed of its prophetic messages.
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