Abstract
With seafood consumption at a global high, the economic incentive for species substitution is evident. The global seafood supply chain is sufficiently complicated as to present numerous points of entry for mislabeled goods. The incidence of seafood mislabeling is beginning to be understood by means of market surveys, often employing DNA testing over the past decade, that have been conducted on every continent. These tests continue to improve in both efficacy and size and have identified that the seafood industry is highly susceptible to problematic labeling, with an average of around 25% of samples from all studies identified as mislabeled. This chapter details the use of market surveys for identifying mislabeling, trends in incidences observed globally, including potential causes, and the impact of species mislabeling to human health, economics, and conservation.
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