Abstract

The subject of the study is the concept of the author's term, its definition is given, and the etymological, semantic and pragmatic criteria for the allocation of the author's term are also highlighted. Using the term Happening as an example, the use of the author's term in professional and non-professional discourse is considered. The article examines the definition given by the author of the term Alan Kaprow, and the evolution of his understanding of the term Happening. The semantics of the term and its changes in the works of various artists of the 1950s - 1960s, as representatives of professional discourse, and in works of art of the 1960s - 2010s, representing non-professional discourse, are studied. Common features of the use of the term Happening in professional and non-professional discourses are highlighted. The main conclusions of the study are the following positions: the term Happening can be considered copyright, since its author is known, the author's sema is key to the semantics of the term, and professionals using it associate the concept with its creator. In professional discourse, the term is used in a direct terminological meaning. In non-professional discourse, the term loses part of this, acquiring others; in particular, the author's sema is lost, and the term no longer meets the criteria of the author's term. The novelty of the research lies in the appeal to the use of the English-language author's term in professional and non-professional discourse.

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