Abstract
Nowadays, organizations having a more profound understanding as well as evaluation of their area of activities and acquiring more competitive advantages will be successful in the competitive environment. Organizations have excelled over their rivals and acquired a special status in the arena of competition with the help of increased competitive intelligence and organizational intelligence as well. The present research deals with presenting a business intelligence (BI) application model in hedge funds supporting knowledge-based companies to promote their performance. The present study is developmental, from the perspective of purpose, and descriptive survey, from that of research method. The statistical population of the study constitutes the employees of the hedge funds in Tehran; however, due to the limited scope of the statistical society, counting all method was used to choose the sample size. Questionnaire was used as the research tool. The validity and reliability of the questionnaire was confirmed using, respectively, Thurston method and Cronbach's alpha. Furthermore, SPSS19 software was used to analyze data. Investigation of the data revealed that business intelligence has a significant impact upon the funds in supporting knowledge-based companies. Amongst the indicators of business intelligence, the highest effectiveness was dedicated to analytical data warehouse indicator followed by corporate dashboards and data mining indicators, respectively.
Highlights
Business environment where organizations operate, are increasingly changing and developing; organization, whether private or public, undergoes the high pressure enforcing them to respond the ever changing condition and to operate more innovatively (Turban et al, 2008, p. 3)
The investigations shed some light on the fact that business intelligence has a significant impact upon the performance of funds in supporting knowledge-based companies
According to the intensity of the business intelligence impact, it is observed that business intelligence with the impact intensity of 0.486, has a significant effectiveness
Summary
Business environment where organizations operate, are increasingly changing and developing; organization, whether private or public, undergoes the high pressure enforcing them to respond the ever changing condition and to operate more innovatively (Turban et al, 2008, p. 3). When performance is carefully appraised and organizational culture commences to be shaped among users, intelligence enacts the role of a leverage in business. To attain such a purpose, business intelligence and its competences are deployed in the organization body. Appropriate exploitation of the collected data, is one of the most significant applications of business intelligence, directly affects the performance of funds in supporting knowledge-based companies. The most significant question addressed in this study is: how business intelligence affects the performance of funds in supporting knowledge-based companies?
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