Abstract

Due to the increasing popularity of business analytics (BA), investigation of the adoption of BA and its subsequent impact on firm performance has become an important research topic. Drawing on the fundamentals of the resource-based view, this study proposes a data envelopment analysis model to assess the adoption efficiencies of BA applications in terms of the level of achievement on firm performance, including decision-making performance (DMP), business-process performance (BPER) and financial performance (FP). Based on the survey data from 204 medium-to-high level business executives in various industries, the results of this empirical study provide a statistical support to the cross-industry differences of BA adoptions efficiencies and indicate that the firms in tertiary industries have the highest level of efficiency in terms of BA adoption and its impact on firm performance followed by the firms in technology-intensive and resource-intensive industries, respectively.

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