Brand Love: Mediating Effect of the Relationship Between Social Media Marketing, Brand Loyalty and Brand Equity iPhone Brand Smartphone in Ambon City

Walter Tabelessy Walter Tabelessy

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https://doi.org/10.59890/ijir.v2i5.1928

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Journal: International Journal of Integrative Research	Publication Date: Jun 3, 2024
License type: cc-by

Abstract

Brand Love: Mediating Effect of the Relationship Between Social Media Marketing, Brand Loyalty and Brand Equity iPhone Brand Smartphone in Ambon City

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